Cookie Policy
Last updated: June 2026
Who we are
Our website address is https://aelva.com. This Cookie Policy is provided by Aelva Limited (trading as Aelva), the data controller responsible for personal data collected through this website. It explains how and why we use cookies and similar technologies, and how you can manage them, and should be read alongside our Privacy Policy.
What are cookies?
Cookies are small text files placed on your device when you visit a website. They are widely used to make websites work, to make them work more efficiently, and to provide information to site owners. We also use similar technologies such as pixels, tags and local storage, which we refer to together as ‘cookies’ in this policy.
How we use cookies
We use cookies to operate our website and online shop, to remember the items in your basket and your preferences (such as your chosen currency), to keep the site secure, to understand how visitors use the site so we can improve it, and – where you have given consent – to measure and personalise our marketing. Some cookies are essential for the website and checkout to function; others are only set once you have given consent through our cookie banner.
Types of cookies we use
We use the following categories of cookies:
- Strictly necessary cookies – required for the website, your basket and checkout to work (for example, WooCommerce session and cart cookies and our currency selector). These cannot be switched off. Lawful basis: our legitimate interests in operating the website.
- Functional and preference cookies – remember choices you make, such as your selected currency or whether you have dismissed the cookie banner.
- Analytics cookies – help us understand how visitors find and use our site so we can improve it (for example, Google Analytics). Set only with your consent.
- Marketing and advertising cookies – used to measure the effectiveness of our advertising and to show you relevant content (for example, the Meta/Facebook Pixel and our email and SMS platform, Klaviyo). Set only with your consent.
Third-party cookies
Some cookies are set by third parties that provide services on our website. These may include Google (analytics and advertising), Meta/Facebook (advertising measurement), Klaviyo (email and SMS marketing), our payment providers Stripe and Klarna at checkout, and any embedded content such as videos. These third parties set their own cookies and process data in accordance with their own privacy and cookie policies, which we encourage you to review.
Managing your cookie preferences
When you first visit our website, our cookie banner lets you accept or decline non-essential cookies. You can change your choice at any time using the ‘Manage options’ or ‘View preferences’ link in the banner. You can also control cookies through your browser settings, including deleting existing cookies or blocking new ones. Please note that strictly necessary cookies cannot be disabled, and declining other cookies may affect how parts of the site function.
How long cookies last
Cookies are either ‘session’ cookies, which are deleted when you close your browser, or ‘persistent’ cookies, which stay on your device until they expire or you delete them. The duration varies by cookie and purpose: essential cookies typically last for your session or a short period, while preference, analytics and marketing cookies may last from a few days up to around 24 months.
Your rights and more information
For details of how we handle your personal data and the rights you have – including the right to access, correct or erase your data and to withdraw consent – please see our Privacy Policy. If you have concerns about how we use cookies or your data, you also have the right to complain to the UK Information Commissioner’s Office (ICO) at ico.org.uk.
Changes to this policy and contact
We may update this Cookie Policy from time to time to reflect changes to the cookies we use or for other operational, legal or regulatory reasons. Any changes will be posted on this page with an updated ‘Last updated’ date. If you have any questions about this policy, please contact us at [email protected].
